About Us
WHO WE ARE?
AVS Designs is a family run business and have been dealing with exquisite fine diamond jewellery for over 30 years now. My father was a master craftsman goldsmith and instilled the passion of gems in me at a young age and it is with this enthusiasm that AVS Designs is thriving today.
Ajay Shamji and his select team of artisans work closely with you the client and are passionate about what they do.
AVS Designs thrives on bringing to you some of the most gorgeous and beautifully crafted diamond and gem set jewellery.
Having a deep rooted passion for what we do, AVS pride themselves in ensuring our retail partners and clientele are able to have jewellery they can truly be proud of.
History
Established In 1990
AVS Designs was born from a passion of dealing with exquisite fine diamond and gem set jewellery, dating back for more than 30 years. Ajay Shamji, the Founder of the brand was inspired by his Father who was a master craftsman goldsmith – instilling the interest of Ajay from a young age; remaining his inspiration to this very day.
This British born brand sources fine gemstones from every corner of the globe – continually searching for the finest and most precious diamonds and jewels for their clientele. Staying abreast of the latest trends within the industry is imperative to the brand, who pride themselves on regularly updating their collections to stay ahead of the pulse with ground-breaking designs.
From their pioneering design-led approach coupled with the highest quality of craftsmanship, AVS Designs is well placed to provide its clientele with unrivalled items of jewellery and an exclusive experience
from start to finish. Ajay Shamji and his team of highly skilled Artisans work closely with their clients every step of the way – showing passion and commitment in everything they do.
Create unforgettable moments with AVS Designs
Our Promise TO You
Spectacular Creations That Give You A Distinct Look
The brand firmly believe that every individual should own a piece of jewellery that they can truly be proud of – AVS Designs make a promise to deliver just that. The brands rich heritage and expertise, combined
with their deep-rooted passion and commitment to their retail partners and clientele, really sets them apart from the rest.